Ad review is generally a high-volume job and when ad review professionals lack the training and support they need in order to feel competent, insecurities and dissatisfaction can multiply with each piece reviewed. Productivity suffers and worse, your employees leave. Here are a few ways to show your support and help retain your valuable employees.
- Provide training. We know that taking the time to train staff is always a challenge, but it will pay off in big ways in staff retention. We offer different avenues for training, including customizing a program that is perfectly suited to your situation. We also host several compliance symposiums throughout the year. (Add you name to our email list here so you don’t miss out on important announcements and dates.) You may also want to check out our CICEd Program for a variety of training topics and online courses. Accessing our free webinar replays is another great resource for training and education.
- Provide support. Ad review staff often say they feel isolated and unsupported by others in compliance. Compliance support is important because marketing can be very demanding both in terms of content and turnaround. Having support from compliance leadership can make a big difference in making the ad review staff feel validated vs. isolated. Give the ad review staff respect and they will give you longevity of service.
- Provide assistance. Often ad review workload is inconsistent with massive numbers of reviews at some points and much less at others. Working as closely as possible with marketing to coordinate work levels and turnaround times for review will mean a lot to the staff doing the reviews. Another way to deal with the ups and downs of ad review volume is to outsource the overflow. Many of our clients use CCS for the situation where there is simply too much for the in-house staff to handle. We have also been hired to cover maternity leaves and other absences that can leave a department short-staffed and co-workers stressed!
Ad review retention is important to your overall compliance efficiency, so let us know if there is anything we can do to help you keep great people doing great jobs!
What kind of training has your staff had? Leave us your information below and let us know how we can help your staff.